Any format to any format — ranked by what each converter is genuinely best at
Every file converter claims to handle everything; none is best at everything. After testing the field, here's the honest map: which converter to open for documents, images, video, GIFs — and which ones respect your privacy by never uploading your files at all.
| Tool | Best for | Free tier | Standout feature |
|---|---|---|---|
| TinyWow | everyday volume | Free, unlimited | No caps, no account, 500+ tools |
| CloudConvert | output quality & control | 25/day free | 200+ formats, pro-grade engines |
| Convertio | obscure formats | Free ≤100MB | 300+ formats including rarities |
| Squoosh | private image conversion | 100% free, local | Converts in-browser, zero upload |
| Pandoc | documents in bulk | Free & open-source | The universal document compiler |
| EZGif | GIFs & short clips | Free | GIF↔video conversion + full editing |
| Zamzar | set-and-forget via email | 2 free jobs/day | 1,200+ pairs, results by email |
| Online-Convert | custom output settings | Free tier | Bitrate, codec and filter control |
The default tab: converts documents, images, video and audio with zero usage limits or watermarks. Ad-supported, endlessly useful.
The quality benchmark — conversions preserve formatting and detail others mangle, with granular settings and an API when you outgrow clicking.
The second opinion: when a format is too weird for other tools — CAD exports, ebook variants, ancient office files — Convertio usually has the pair.
WebP, AVIF, JPEG XL and classic formats converted entirely on your device with a live quality comparison. For images, this should be your first stop, not your fallback.
Fifty document formats, converted locally and scriptably — the tool behind half the world's Markdown-to-anything pipelines. Install once, rely on it forever.
The GIF specialist: video-to-GIF with size optimization, GIF-to-MP4, plus cropping, captioning and frame surgery no general converter offers.
The veteran with an email workflow: send a file, receive it converted. Still the easiest method to explain to a colleague who hates web apps.
For when defaults aren't enough: set exact bitrates, codecs, resolutions and even simple filters before converting — control the others hide.
TinyWow — no daily caps, file counts or watermarks, funded by ads. For documents specifically, locally-installed Pandoc is unlimited forever; for images, Squoosh converts in-browser with no limits or uploads.
Ones that never upload: Squoosh (images) and Pandoc (documents) process everything locally. Among cloud converters, CloudConvert's per-file encryption and deletion policy is the strongest — but local-first is categorically safer.
CloudConvert for quality-critical jobs (proper codec and bitrate control), TinyWow for quick free conversions, EZGif for anything ending in a GIF. For heavy regular video work, local ffmpeg outclasses every website.
Format mismatch: converting complex layouts (PDF→Word) or re-encoding compressed video always involves interpretation. When fidelity matters, use the quality leader (CloudConvert), check settings instead of accepting defaults, and never convert twice when once will do.
Part of the Tooldex directory — 1,000+ hand-picked tools across 37 categories. Reviewed monthly; tools that degrade or paywall their core get removed. Last updated July 3, 2026. Know a better option? Submit it.